The Biggest Trends Impacting Car Dealer Marketing
While customers used to visit dealerships several times before making a purchase, the wealth of online information allows customers to research various cars and...
Car Color Preferences by Gender
Everyone has a favorite car color, but it turns out that your favorite may be something you have in common with members of your...
Is Your Business Development Center Helping You to Grow Your Automotive Business?
Creating customer loyalty is key to your automotive business because it’s much more economical than trying to compete for new customers for every sale....
Auto News: Self-Driving and Electric Car Sales Set to Grow in 2018
If you’ve been listening to analysts in the automobile industry, you know 2018 is supposed to be a big one for self-driving and electric...
Car News: Professional Race Car Drivers and Their Everyday Drives
Professional race car drivers have intensely fast reaction times. For instance, Lewis Hamilton, winner of four Formula One world titles, has a reaction time...
Car Marketing for a New Generation of Drivers
Car marketing has changed a lot in recent decades, with digital marketing taking a more central role in how dealerships connect with their target...
A Look at Rare Cars That Take You Back to Years Gone By
Are there certain car models that really stir the nostalgia of yesteryear for you? Cars from another era that might even be considered rare...
A Picture of the Auto Industry in 2030
If you’re going to stay relevant in the auto industry, you have to think into the future. It is key to constantly be looking...
Car Design: What Standards Are on the Way Out?
Like it or not, car design is becoming more streamlined. There was a time when you had your brights switch on the floorboard next...
Car News: Who’s Driving the Coolest (and Craziest) Cars?
A lot can be said about the personality of a person by how they choose their automobiles. While many people are resigned to choosing...